- Tax Strategy
- 3 min read
The One Big Beautiful Bill Act: A Tax Planning Revolution for Accounting Firms

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The One Big Beautiful Bill Act (OBBA) just passed, and it's creating a seismic shift in tax planning circles. For accounting professionals ready to move beyond compliance and embrace advisory services, this legislation opens doors to unprecedented opportunities for both your clients and your firm. The implications are crystal clear: this is your moment to transform from a compliance-focused practice to a high-value advisory firm. The complexity of these new provisions means clients desperately need expert guidance—and they're willing to pay premium fees for advisors who can navigate these changes effectively.
Key Business Provisions That Demand Immediate Attention
1. Bonus Depreciation Returns to 100% - Permanently
The most impactful change for business clients is the restoration of 100% bonus depreciation for assets placed in service after January 19, 2025. Unlike the previous phase-down schedule that would have eliminated bonus depreciation by 2027, this provision is now permanent.
What This Means for Your Clients:
- Immediate full expensing of qualifying business assets
- No more urgency to rush purchases before phase-outs
- Strategic opportunities for income smoothing across multiple years
Critical Planning Point: Bonus depreciation does NOT reduce your QBI (Qualified Business Income) deduction. Under OBBA, QBI calculations use EBIDA (Earnings Before Interest, Depreciation, and Amortization), meaning depreciation is added back. This allows you to take full advantage of both benefits without one reducing the other.
2. QBI Deduction Made Permanent with Enhanced Thresholds
The Section 199A QBI deduction, previously set to expire, is now permanent with improved phase-out thresholds:
- Single filers: Full deduction up to $197,300 (phased out at $272,300)
- Married filing jointly: Up to $394,600 (phased out at $544,600)
- New minimum deduction of $400 for active business income
Strategic Considerations:
- Pass-through entities often become more tax-efficient than C corporations
- Income planning around new thresholds can maximize deductions
- Entity structure reviews are critical for optimization
3. Section 1202 QSBS Modifications
For Qualified Small Business Stock acquired after July 4, 2025:
- 100% gain exclusion capped at $15 million per taxpayer (or 15x basis, whichever is greater)
- Five-year holding period now phased for partial exclusions
- Enhanced opportunities for rural investments through QROFs
Special Note: For clients considering business exits, the timing of QSBS acquisition and disposition now requires careful orchestration to maximize these enhanced benefits.
4. R&D Expense Deduction Restored
Domestic R&D costs incurred after December 30, 2024, can be expensed immediately. Small businesses (under $31M average annual gross receipts) can retroactively claim expenses back to 2022. This retroactive provision alone could generate significant refund opportunities for qualifying businesses—a perfect door-opener for new advisory engagements
Individual Provisions Creating New Planning Opportunities
1. SALT Cap Temporarily Raised
For tax years 2025-2029:
- Cap increased from $10,000 to $40,000 ($20,000 for MFS)
- Phases down for incomes above $500K ($250K MFS)
- Creates a 5-year window for strategic planning
2. New Deductions and Credits
The OBBA introduces several targeted benefits:
- Senior Deduction: Additional $6,000 deduction for taxpayers 65+
- Tax-Free Tips and Overtime: Up to $25K in tips and $12.5K in overtime exempt for qualifying earners
- Auto Loan Interest Deduction: Up to $10K/year for U.S.-assembled vehicles
- Enhanced Child Tax Credit: Increased to $2,200 per child
3. Opportunity Zones Made Permanent
The QOZ program continues with enhanced features:
- Rolling gain deferrals up to 5 years
- 10% basis step-up after 5 years
- Full gain exclusion for investments held 10+ years
- New Qualified Rural Opportunity Funds (QROFs) with 30% basis step-up
The One Big Beautiful Bill Advisory Opportunity: Your Action Plan
The OBBA creates unprecedented opportunities for tax savings, but manually calculating and presenting these strategies can be overwhelming. This is where modern tax planning technology becomes your competitive advantage. TaxPlanIQ helps to automate the entire process:
1. Instant Strategy Identification: Upload a client's 1040, and TaxPlanIQ's AI-powered system automatically:
- Analyzes their current tax situation
- Identifies missed opportunities, including OBBA provisions
- Recommends specific strategies based on their profile
- Calculates potential savings for each strategy
2. Professional Client Presentations in Minutes: The software generates custom-branded reports that:
- Show exact dollar savings for each strategy
- Include visual ROI calculations clients can understand
- Build trust through professional, data-driven proposals
3. The ROI Method™ Built Right In: The AICPA-recommended ROI Method of Value Pricing is integrated into every report:
When savings exceed 200% ROI, the software helps you price implementation based on value delivered. The automated ROI calculations show clients exactly how your fee compares to their savings.
The Time for Tax Planning is Now
The average TaxPlanIQ user can identify big tax savings for many of their existing clients. With the new OBBA provisions, these numbers could be expected to increase even more:
- Bonus depreciation strategies alone can save six figures for asset-heavy businesses
- SALT cap optimization can deliver $10,000+ in immediate savings
- QBI planning with the new thresholds opens doors for thousands in deductions
Combined strategies often create exponential benefits—for example, pairing bonus depreciation with QBI optimization and entity restructuring can multiply savings opportunities.
Immediate action items your firm can take include:
- Update Client Communications: Send targeted emails highlighting relevant provisions
- Create Planning Packages: Offer for a limited time free 2025 tax strategy sessions
- Leverage Technology: Use tax planning software to quickly identify opportunities
As Dr. Jackie Meyer, CPA demonstrated in her journey from a burned-out CPA to building a seven-figure firm working just four hours per week, the key is transitioning from compliance to advisory. The OBBA provides the perfect catalyst for this transformation.
Remember the math:
- Average tax prep fee: $218
- Average tax planning fee: $4,800
- You need 22 tax prep clients to equal ONE planning client
To get started, identify your top 10 clients: who would benefit most from proactive planning under OBBA? The One Big Beautiful Bill Act isn't just another tax law change—it's your opportunity to transform your practice, serve clients at a higher level, and build the advisory firm you've always envisioned.
Don't wait for tax season to react. Be proactive now. Your clients need strategic guidance, and with the right tools and approach, you're perfectly positioned to deliver it.
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